2012 Media Kit

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THE PDN SUBSCRIBER:

With a paid readership of approximately 20,000 readers per issue, controlled readership of 5,000, and a verified pass-along rate of two readers per copy, PDN reaches more than 75,000 readers every month. PDN readers earn significantly higher incomes—and spend more on goods and services.

THE PDN ONLINE NETWORK AUDIENCE:

The PDNonline Network hosts over 330,000 visitors every month. Readers log on for unique features and breaking news they can’t get anywhere else, including the latest product news and reviews, galleries of award-winning photography, business and legal information. PDNonline reaches a wide audience that includes members of the professional photo community as well as photography enthusiasts and people who love beautiful images.

PDN PHOTOPLUS INTERNATIONAL CONFERENCE + EXPO:

With over 22,000 potential customers, PDN PhotoPlus Expo attendees are highly-qualified and represent every area of the photographic industry. They come to the show ready to buy and to discover the latest technology and products. PhotoPlus remains the largest and most important photography event in the U.S. attracting all the buyers you want to meet and the industry names you want to network with.

PDN SPONSORSHIPS

Photo District News offers dynamic and interactive sponsorships that include print, online and event opportunities. Sponsorships are available for contests, special issues and more, including:

  • The Look fashion photography contest
  • The Curator: Fine Art photography contest
  • Objects of Desire photography contest
  • World in Focus travel photography contest
  • The Great Outdoors photography contest
  • Photo Annual photography contest
  • PDN’s 30—A special issue of PDN
  • Top Knots wedding photography contest
  • The Scene event photography contest
  • Faces portrait photography contest
  • The Shot sports photography contest
  • PDN Ultimate Music Moment photography contest
DIGITAL, iPad AND MOBILE EDITIONS

Electronic versions of PDN may be e-mailed to subscribers every month. Advertisers can embed video, sound and background music, making stories and ads come alive. Readers can search for topics in the issue, or click on links and be transported to advertisers’ Web sites. The digital edition of PDN also enables readers to clip pages and save them, or forward them to share ideas and information with their friends.

ADVERTORIALS

We are proud to offer a professional team of writers to create advertorials for your company. We will work with your marketing team to create inspiring content that communicates your marketing message in a subliminal way that our readers will find interesting and useful in their photography. This is a great way to reach out to the photography community beyond your traditional advertisements to create compelling articles featuring the photographers that represent your company. These advertorials have been very successful for companies such as Epson, Canon, Nikon, and Sony because they resonate with our readers both in print and online. Talk to your PDN representative for more information!